India is rich in cultural heritage, and its artisans carry a legacy of craftsmanship and stories that often remain undisclosed in the mainstream market. As someone Continue reading
Category: Brand Journey
India’s rich tapestry of art and culture finds one of its most expressive forms in Madhubani painting—a traditional folk art that tells stories through intricate designs Continue reading
In a world of fast fashion, handmade creations carry deep meaning. At Eternal Pehnawa, we proudly showcase appliqué work, an ancient Indian craft where fabric and thread Continue reading
India is home to some of the world’s most exquisite handloom clothing and traditional crafts —yet many rare art forms are quietly disappearing. Eternal Pehnawa was born from Continue reading